Rebranding and professional practices

In the episode Jamie Lane speaks to Richard Crook on the topic of rebranding.

With an ever growing importance on a strong brand in a competitive marketplace, we discuss what professional practices should be aware of when undertaking such a large and important project.

Some of the question we look at include:

  • What is a rebrand and what does it entail?
  • What is the difference between marketing and a brand?
  • The main stages of a rebrand and the key stakeholders involved.
  • What are the current trends we are seeing in rebrands and the professional practices sector?
  • The key difficulties in going through a rebranding project.

Contact Us

Jamie Lane
Partner, Bournemouth

Key experience

Jamie works with owner-managed businesses, private equity backed businesses, international groups, professional practices and AIM listed companies.